Users will soon have a new feature that allows them to cut down on the volume of artificial intelligence-produced media appearing in their timelines. This move comes as the company disclosed that it currently hosts in excess of 1 billion AI-generated clips.
Trial and Implementation
The update is in a pilot phase over the coming weeks before a full-scale rollout. This development aligns with a surge in content created by AI, spurred by recent video-generation tools.
AI Content on Other Platforms
It has been noted that approximately 10% of the fastest-growing channels on a popular video site only show content made by AI. A large amount of this material is deemed low-quality AI content, a label for poor-quality, factory-style content that is often nonsensical or surreal.
Our research shows that a lot of users appreciate content created using AI tools, ranging from digital art to science explainers, and we want to provide users the power to see more or less of that, based on their own choices,” commented a spokesperson.
Scale of AI Content
The service announced that there are currently 1.3bn videos on its network labeled as AI-generated. In total, in excess of 100 mn media items are submitted to the service each day, making AI-generated material a limited part of its total content library.
Customizing Your Feed
Users will be in a position to limit or boost the volume of artificial media they view by using the “manage topic” feature in the platform and picking “AI-generated content”. Further subjects that currently be modified under the tool encompass politics, fashion, beauty, and movement.
Platform Guidelines
The platform’s guidelines mandate users to label lifelike artificially created content, and it prohibits malicious deepfakes of public figures or emergencies. Any authentic-looking AI video that is without a tag can be taken down under its user guidelines.
In addition, the service will from now on attach an “AI-made” label to content produced via its own AI tools, or flagged by an collaborative effort for spotting AI-generated material. This measure is designed to deter users from trying to bypass the labeling process.
AI Literacy Programs
TikTok is additionally launching a $2 million awareness program for professionals and organizations to develop educational content about using AI responsibly. This project will support educational bodies focused on educating computer science.
Platform Protection
TikTok has supported its content review process, following debate over intentions to make redundant numerous safety staff in the United Kingdom. It is expected to cut 439 jobs in its content moderation team in London, with trade unions and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead stated that people-led review would still have a role, but AI can safeguard staff by eliminating the most distressing content ahead of it is viewed by people. The platform announced a notable drop in shocking and graphic content reviewed by safety staff over the last 12 months due to intervention by its AI tools.
We believe it is crucial to balance people and machines to ensure user safety,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to reduce exposure to unsafe media as rapidly, which is the area in which a extensive automated help is proving valuable operate efficiently.”
